Social Media

social media content ideas

7 Social Media Content Ideas for the Hawaii Visitor Industry

Congratulations! You know the value of social media marketing in today’s competitive e-commerce world. You’ve set up a Facebook fan page for your business, started a Twitter account, and even set up Pinterest and Instagram accounts. You’ve also started blogging and read our post about blogging ideas for your industry. But wait… you’ve also realized […]

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Online Reviews

Dealing with customers online: 4 steps to save and maintain your online reputation

In today’s online marketplace, social media and online review sites have made it very easy for an angry or disgruntled customer to post a scathing review of their experience with your product or service. It’s easy to snap a photo or video while on tour, pointing out a problem or some disappointing unexpected aspect of

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6 Most Common Website Mistakes That You Should Be Aware Of

Not using Google Analytics and Google Webmaster Tools These days, it’s fairly uncommon to see websites not using Google Analytics and Google Webmaster Tools. Unfortunately, there are still a few websites that don’t use the power of these two Google tools to their advantage. Without Google Analytics, you’re robbing yourself of valuable insights that can

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