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OTA Empires

The Power Shift in Travel: Why Experience Suppliers Must Reclaim Control

Introduction:The modern traveler has access to more booking tools than ever, but behind the scenes, a troubling shift has taken place. The in-destination experience market has become a competitive space for online sales between small local businesses and massive online travel agencies (OTAs). In-destination experiences are what PonoRez was explicitly created to support and serve. […]

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